![]() There’s still time to join us, so check out in the Events calendar for details - or find them in today’s show notes. We are based in Albuquerque, New Mexico but seriously delight in travel!Ĭoming up, By the time you hear this, I’ll be heading to the east coast where you can find me first at the October 7th Slow Flowers Connecticut Meet-up hosted by Michael Russo of Trout Lily Farm in Guilford. Our team travels across the country designing for high-end weddings and events. What started out as a dream to make local flowers accessible to our little community has since blossomed into a thriving event design business that reaches across state lines.įloriography’s designs and farm flowers have been internationally published in wedding and style bogs and in print via Martha Stewart Weddings and Rocky Mountain Bride. Customers and subscribers loved Emily’s (Floriography’s founder) designs so much that wedding inquiries started rolling in. ![]() From this tiny parcel and with cuttings from the yards of friends and neighbors, Floriography began selling flower bouquets at small farmer’s markets and through weekly seasonal subscriptions to businesses in El Paso, TX and Las Cruces, NM. We began this beautiful journey in 2011 with some canning jars and a tiny piece of dirt in between pecan orchards. I knew I would have to fly into Albuquerque so I reached out to our lone New Mexico Slow Flowers member, and asked her if we could have dinner together and record a report for this podcast while I was “passing through.” It all worked according to plan and you’ll want to go back and listen to that conversation, Episode 176, aired in January 2015.Īs Emily mentions, she loves adding edibles to her floral designs.Īnd here’s an introduction from the “about” page at the Floriography Floral web site: Nearly three years ago, I traveled to New Mexico to meet my friend Paula Panich for a writing retreat in Santa Fe. ![]() I’m eager to bring you my recent conversation with Emily Calhoun of Floriography, NM. Not to get ahead of myself, but please reach out if you have any suggestions to share on that front! I’ll be reporting on this shift in our 2018 Floral Insights report, which will be released in Episode 330 on January 3, 2018. Since we recorded this show, I’ve learned of others who fall into the flower farmer-turned-floral retailer narrative. This is intriguing and recently, when I learned that the owners of flower farms that featured on the Slow Flowers Podcast in the past are opening their retail ventures in their markets, I wanted to hear more. The newest twist on this story isn’t just florists setting up retail spaces, but also FLOWER FARMERS adding brick and mortar to the mix. ![]() This insight continues to play out with reports of flower shops around the country hitting my radar. A few inside views of the Floriography Flowers space - note the “Luxe Floristry” tagline - all images from Spur Line’s Instagram feed. ![]()
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